{"id":193995,"date":"2025-09-14T10:00:00","date_gmt":"2025-09-14T13:00:00","guid":{"rendered":"https:\/\/folhapopular.info\/?p=193995"},"modified":"2025-09-13T09:19:44","modified_gmt":"2025-09-13T12:19:44","slug":"reuniao-almoco-aborda-aplicacao-da-inteligencia-artificial-nos-negocios","status":"publish","type":"post","link":"https:\/\/folhapopular.info\/index.php\/2025\/09\/14\/reuniao-almoco-aborda-aplicacao-da-inteligencia-artificial-nos-negocios\/","title":{"rendered":"Reuni\u00e3o-Almo\u00e7o aborda aplica\u00e7\u00e3o da intelig\u00eancia artificial nos neg\u00f3cios"},"content":{"rendered":"\n<p>A C\u00e2mara de Com\u00e9rcio, Ind\u00fastria, Servi\u00e7os e Agroneg\u00f3cio de Estrela (Cacis) promoveu nessa sexta-feira (12\/9) a 6\u00aa edi\u00e7\u00e3o no ano da tradicional reuni\u00e3o-almo\u00e7o (RA) da entidade. O encontro abordou o tema \u201cA intelig\u00eancia artificial (IA) aplicada aos neg\u00f3cios: criatividade e inova\u00e7\u00e3o geram vantagem competitiva\u201d, com palestra ministrada pelo professor e especialista em Tecnologia da Informa\u00e7\u00e3o (TI) e consultor em Dados e Intelig\u00eancia Artificial, Edson Ahlert.<\/p>\n\n\n\n<p>Na explana\u00e7\u00e3o, Ahlert destacou que a IA deve ser encarada como uma ferramenta que amplia possibilidades e exige pr\u00e1tica para ser dominada. Segundo ele, a tecnologia j\u00e1 faz parte do cotidiano das pessoas e sua ado\u00e7\u00e3o nos neg\u00f3cios depende da capacidade de compreender seu papel como um \u201ccopiloto\u201d no processo de tomada de decis\u00f5es.<\/p>\n\n\n\n<p>\u201cSe dermos boas ordens, mergulharmos no assunto, praticarmos e at\u00e9 ensinarmos outras pessoas, aos poucos a IA vai se tornar algo natural e se envolver\u00e1 na nossa vida\u201d, ressalta.<\/p>\n\n\n\n<p>Segundo o palestrante, as in\u00fameras ferramentas dispon\u00edveis s\u00e3o capazes de oferecer ganhos de qualidade, produtividade e at\u00e9 em criatividade. Ele lembra que existem op\u00e7\u00f5es para praticamente qualquer \u00e1rea, muitas delas em modelo \u201c<em>freemium<\/em>\u201d, que exigem investimento ap\u00f3s o uso inicial gratuito. \u201cO custo, no entanto, \u00e9 pequeno perto dos benef\u00edcios, porque a IA n\u00e3o substitui, mas amplia a capacidade de produ\u00e7\u00e3o\u201d, afirma.<\/p>\n\n\n\n<p>Apesar das vantagens, Ahlert refor\u00e7ou a import\u00e2ncia de usar a IA de forma cr\u00edtica. Segundo ele, a IA \u00e9 confi\u00e1vel, mas sempre deve ser verificada, uma vez que pode oferecer respostas il\u00f3gicas e erradas, chamadas de \u201calucina\u00e7\u00e3o\u201d. \u201cN\u00e3o podemos ser apenas copiadores e coladores\u201d, alerta.<\/p>\n\n\n\n<p>O palestrante ainda abordou os riscos potencializados pela tecnologia, como a propaga\u00e7\u00e3o de <em>fake news<\/em> ou mesmo a clonagem de voz e rosto, que j\u00e1 ocorrem em escala preocupante. Ahlert recomendou estrat\u00e9gias simples de verifica\u00e7\u00e3o, como confirmar informa\u00e7\u00f5es com familiares em casos suspeitos de golpes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a><\/a> <strong>Ponte dos Vales<\/strong><\/h3>\n\n\n\n<p>O tema da mobilidade regional tamb\u00e9m foi abordado durante a reuni\u00e3o. Integrante da diretoria da CIC Vale do Taquari, o empres\u00e1rio Nilto Scapin falou sobre a proposta de uma nova liga\u00e7\u00e3o entre Estrela e Cruzeiro do Sul, chamada Ponte dos Vales. L\u00edder do movimento que tenta concretizar a infraestrutura, ele lembrou que a nova ponte \u00e9 discutida h\u00e1 mais de 50 anos, mas ganhou urg\u00eancia ap\u00f3s as enchentes de 2023 e 2024. \u201cA queda de pontes em Mu\u00e7um, Roca Sales e Mariante refor\u00e7ou a necessidade de acessos alternativos e seguros\u201d, alerta.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-1024x768.jpeg\" alt=\"\" class=\"wp-image-193997\" srcset=\"https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-1024x768.jpeg 1024w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-300x225.jpeg 300w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-768x576.jpeg 768w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-560x420.jpeg 560w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-80x60.jpeg 80w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-696x522.jpeg 696w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin-1068x801.jpeg 1068w, https:\/\/folhapopular.info\/wp-content\/uploads\/2025\/09\/Scapin.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><br>Tema da mobilidade tamb\u00e9m foi destaque; Nilto Scapin defendeu urg\u00eancia da Ponte dos Vales \/ Cr\u00e9dito: Thiago Maurique<\/figcaption><\/figure>\n\n\n\n<p>Scapin explicou que o projeto foi levado ao governo do Estado no fim do ano passado, passando por estudos de viabilidade t\u00e9cnica, econ\u00f4mica e ambiental. \u201cAgora estamos em um momento decisivo. A expectativa \u00e9 que o governo tome uma posi\u00e7\u00e3o ainda em setembro\u201d, disse. Ele salientou o apoio da CIC Vale do Taquari, de lideran\u00e7as pol\u00edticas e da imprensa regional para dar visibilidade \u00e0 iniciativa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><a><\/a> <strong>Recorde de associados<\/strong><\/h3>\n\n\n\n<p>Antes da palestra, o presidente da Cacis, Claus Wallauer, comemorou o crescimento da entidade, que alcan\u00e7ou o recorde de 366 empresas associadas. Ele destacou a import\u00e2ncia do associativismo e dos servi\u00e7os oferecidos pela institui\u00e7\u00e3o, como treinamentos, consultas de inadimpl\u00eancia e apoio \u00e0s empresas. \u201cA Cacis existe e continuar\u00e1 existindo gra\u00e7as a cada associado que participa e utiliza os servi\u00e7os. Esse recorde mostra a for\u00e7a da uni\u00e3o em prol do desenvolvimento local\u201d, afirmou.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A C\u00e2mara de Com\u00e9rcio, Ind\u00fastria, Servi\u00e7os e Agroneg\u00f3cio de Estrela (Cacis) promoveu nessa sexta-feira (12\/9) a 6\u00aa edi\u00e7\u00e3o no ano da tradicional reuni\u00e3o-almo\u00e7o (RA) da entidade. O encontro abordou o tema \u201cA intelig\u00eancia artificial (IA) aplicada aos neg\u00f3cios: criatividade e inova\u00e7\u00e3o geram vantagem competitiva\u201d, com palestra ministrada pelo professor e especialista em Tecnologia da Informa\u00e7\u00e3o [&hellip;]<\/p>\n","protected":false},"author":771,"featured_media":193996,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pmpro_default_level":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2,10991],"tags":[944,8,5526,7417],"class_list":{"0":"post-193995","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-featured","8":"category-economia","9":"tag-cacis","10":"tag-estrela","11":"tag-inteligencia-artificial","12":"tag-reuniao-almoco-2","13":"pmpro-has-access"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Reuni\u00e3o-Almo\u00e7o aborda aplica\u00e7\u00e3o da intelig\u00eancia artificial nos neg\u00f3cios - Folha Popular<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/folhapopular.info\/index.php\/2025\/09\/14\/reuniao-almoco-aborda-aplicacao-da-inteligencia-artificial-nos-negocios\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reuni\u00e3o-Almo\u00e7o aborda aplica\u00e7\u00e3o da intelig\u00eancia artificial nos neg\u00f3cios - Folha Popular\" \/>\n<meta property=\"og:description\" content=\"A C\u00e2mara de Com\u00e9rcio, Ind\u00fastria, Servi\u00e7os e Agroneg\u00f3cio de Estrela (Cacis) promoveu nessa sexta-feira (12\/9) a 6\u00aa edi\u00e7\u00e3o no ano da tradicional reuni\u00e3o-almo\u00e7o (RA) da entidade. 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